Friday, April 07, 2006

Think Blogs aren't for business?

HA I say! I can tell you for absolute certainty that they are...Blogs are one of THE best online marketing tools I've seen in 5 years.

In five years of this business I never got one call from another designer to 'talk shop'. In the last two weeks, I've gotten two, and one could lead to a design project job, at least it's been mentioned.

So why now? Because they found my blog on web design. The nature of a blog invites community and conversation because we're not using our 'sales' voice so much as just writing about what's in our heads. People can get to know you through your writing style (and NO that's not a bad thing) and once that personal connection is made, it make people feel more comfortable about doing business with you because you seem accessible.

The contacts have made me feel a little like I'm a respected source on all things web, which makes me want to write more, which will lead to more contacts, which will make me want to write more...well you get the idea.

If you've got a blog, GREAT-get to posting. If not, what are you waiting for? Becasue believe me, it's not stopping at blogs. What's the next big thing (IMHO)? Podcasting - HINT: you'll see it on CDWebMaker.com when my site redesign is complete.

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